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13 Oct 2017

国鼎知识产权将在九月起为我们的客户和合作伙伴提供专业中文服务。现在您可以选择用中文与我们沟通(这包括我们所有的信件,电邮,文件,报告等)。如果您有什么问题或意见请随时与我们联系。

19 Jul 2017

Spotted in this month's Business Today - Vincent's article 'Lost In Transliteration'

If you missed last month's part I, you can also find the full series here:-

https://www.gordianip.com/single-post/2016/12/18/Lost-In-Transliteration

22 Dec 2016

Written Chinese consists of over 50,000 characters, and everyone of these character can individually convey a specific meaning, yet many of the characters are homophones - i.e. numerous characters correspond to the same sounding syllable (like how the word 'new' and 'knew' in English are phonetically identical). With that in mind, a three syllable English word can have hundreds or even thousands of permutations when it is being transliterated into Chinese. Unsurprisingly, many of these combinations can turn out to be less than flattery.

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